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CubicICE Digital Marketing Services


Making your website work for you encompasses more than merely building a website and populating it with information. To be successful, you need a digital strategy that facilitates future growth.

“Websites often fail to have an impact on business objectives because of a lack of planning and ongoing support from marketing.”

What is a digital strategy?
A digital strategy is the art of combining and using digital tools, methods and media to achieve a specific goal.

For your digital strategy to be successful, you need to be aware of your business goals, how these can be achieved, how to evaluate success and how to adjust your efforts to support your overall strategy.

What we can do for you
With a strong grounding in traditional marketing, CubicICE also has an excellent understanding of digital marketing and surrounding media. We keep up to date with international trends and are particularly talented in applying our in-depth knowledge to the local environment to deliver customised solutions that benefit our clients.

Our services range from the implementation and ongoing management
of websites, to the planning and measurement of:

 
bullet E-mail communication
bullet New traffic generation
bullet Mobile marketing
bullet Visitor retention
bullet Web development
bullet Social media marketing
bullet Repeat visitor generation
bullet Web performance assessment
bullet Visitor conversion tracking and assessment
 

CubicICE’s digital team includes Google AdWords-certified individuals, experienced digital marketers, leaders in web analytics and pioneers in social media and mobile marketing.


 

SERVICES OFFERED

Web strategies More info
 
Web measurability More info
 
Conversion tracking and
ROI assessment
 
E-mail management More info
 
Search engine marketing
(PPC and AdSense)
More info
 
Search engine optimisation,
including link building
 
Mobile advertising
 
Online media planning and buying
(display advertising, e.g. banners)
 
Social media marketing
 
Online reputation management
 
Online PR/blogging strategy

“Steve Liversedge’s enthusiasm for marketing and metrics combine to provide a very
rare talent for amplifying any company’s return on investment. Steve is a world-class analyst and an asset to any firm that
might engage his services.”


Jim Sterne, Chairman,
Web Analytics Association 2008